Xbox One launched with over 1 Million Consoles Sold within 24 hoursFeatured, Shopping Sunday, November 24th, 2013
Microsoft’s Xbox One has joined the market to battle Sony’s PlayStation 4 during the Christmas season. Over one million consoles being sold globally in less than 24 hours meant a new record set for Microsoft, and well worth the launch being the biggest in Xbox history.
Gaming is serious business in the UK, with over one third its population known to play some form of video game. Nearly 300 game shops and 100 Tesco stores in Britain stayed open for the launch of the Xbox One on Friday so that eager gamers need waste no time in getting their hands on it.
“We are humbled and grateful for the excitement of Xbox fans around the world,” said Yusuf Mehdi, Corporate Vice President of Marketing and Strategy, as posted on http://news.xbox.com . “Seeing thousands of excited fans lined up to get their Xbox One and their love for gaming was truly a special moment for everyone on the Xbox team. We are working hard to create more Xbox One consoles and look forward to fulfilling holiday gift wishes this season,” he added.
Microsoft also went on to congratulate Sony on its North American PS4 launch on the official Xbox Twitter account with a banner that read “Congratulations on your launch, Sony.”
The Xbox One is expected to sell in the UK at about £429 (514 euros) and the PlayStation 4 £349 (418 euros).
“With Sony’s PlayStation 4 being such a similar device and £80 cheaper, Microsoft will face significant challenges convincing shoppers that Xbox One is the smarter investment,” says associate editor of www.ComputerAndVideoGames.com Rob Crossley.
Xbox One, the successor to the Xbox 360, was launched in 13 markets, including the UK, US, Canada, New Zealand, Brazil, Mexico, Australia, Germany, France, Spain, Italy, Austria and Ireland.